Thursday, January 15, 2026
Every problem is a chance to find the move nobody expects.
When adversity arrives, most people reach for the standard playbook. They hire who everyone hires. They respond how everyone responds. They enter the game on terms someone else defined.
But every problem has an unexpected move. The one that breaks the script. The one that makes the other side pause and ask "wait, what?" The move that reframes the entire interaction.
Finding it requires stepping back far enough to see the game, not just the position. It requires asking: what would they never expect? What would make this human instead of transactional? What would make them feel something instead of just calculate something?
The unexpected move isn't about winning. It's about changing what game is being played.